Goals and fears of the Dominance (D) Style

This week’s DISC behavioural style tip from The DISC Group is all about the goals and fears of people with the D Style – the Dominance style. Get the best from your meetings and conversations by understanding your colleagues’ behavioural preferences and priorities.

Goals of the D style

Dominance Styles, driven by the inner need to lead and be in personal control, take charge of people and situations so they can reach their goals. Since their key need is achieving, they seek no-nonsense, bottom-line results. Their motto is: “Lead, follow, or get out of the way!” They want to win, so they are very likely to challenge people or rules.

Similarly, the Dominance Styles also accept challenges, take authority, and go headfirst into solving problems. There is no time like the present!

Fears of the D style

Closely related to the Dominance styles’ goals are their fears: falling into a routine, being taken advantage of, and looking “soft” – or showing vulnerability. So they may go to extremes to prevent those fears from materialising. They may act impatiently or insensitively. but they will make things happen.

Call us on 0203 195 2898 or email sales@thediscgroup.co.uk to learn more about how you can use DISC to make your business and work relationships more effective.

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Sarah Mitchell

Senior HR Consultant & Workplace Culture Expert
Sarah has over 15 years of experience helping organizations build better workplaces through behavioral insights and cultural transformation. She specializes in applying DISC methodology to improve team dynamics and leadership effectiveness.

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